Not Your Daughter's Jeans (NYDJ) are a premium denim brand from LA. Made famous for their "lift tuck" technology, the clever criss-cross panel inside flattens the tummy and reshapes your curves.
MAC Jeans are our most fashion-led fit with slimmer leg shapes and modern colours. Their "power denim" fits like a second skin achieving a modern look without compromising on comfort.
Emreco Jeans offer a comfort fit with stretch denim and an invisible stretch waistband for added comfort. At a great price - these jeans are fantastic value.
The brand you love and trust brings you the Michèle Magic Jean. A criss-cross panel flattens the tummy and shapes the bottom, so flattering you instantly drop a jeans size.
Click and watch our video for a fit guide and style tips
Find the perfect jeans to fit you and your style! Our range of jeans include NYDJ, MAC, Michèle and Emreco.